Partititonware's initial requirement was for a strategic marketing review. We worked with them to help define their go-to-market strategy and clarify their marketing messaging. The relationship has since developed to cover a broad range of marketing activities.
We helped Partitionware to distill their value proposition into a message that resonates with their target market. After delivering a new web site, we helped them implement a marketing automation system and provide ongoing campaign management.
Partitionware continue to lead the way in developing innovative telecoms solutions for their partners. Their unique OPEX business model reduces risk and enables tech entrepreneurs to get to market with exciting and innovative services.
We helped Partitionware to define and articulate their unique approach to market. This was distilled into a new website and a range of marketing collateral that forms the basis of ongoing campaigns.
“Redmill Marketing Associates have helped us to build a more compelling brand identity and to promote ourselves more effectively to our target audience. We see them as an important part of the team.”
Chief Executive Officer
As 5G hype reaches fever pitch in many sectors, it seems that there are real advances being made in the fast-developing 5G device ecosystem, which is overtaking the launch of 4G and LTE devices.
There are some marketing practices which are universal and relevant to marketing for any industry, however when it comes to marketing for technology there are certain requirements that need to be taken in to account when developing a marketing strategy. Here, you will learn why technology marketing is different to other kinds of marketing and we will show how your company can will benefit from a marketeer that has a sound understanding of the industry.
The technology industry can be highly competitive, and consumers increasingly expect technology companies to be innovative and exciting. At RMA, we specialise in marketing for technology so take a look what we believe to be 5 key things to know when developing a marketing plan for a technology product or service.