iQela approached RMA with a long list of marketing activities. The company required a brand, a website and a full go-to-market plan to launch them into the UK MVNO market. We worked closely with the iQela management team to develop a new brand and compelling market proposition.
iQela was an idea in the mind of its founders when the relationship began. Once the service was built, the founders began working closely with RMA. A new brand was built and launched and a full marketing strategy developed and tested.
iQela is almost ready to launch to the UK business market. It's innovative business mobile service promises to change the way business calls are handled. We look forward to many years of success with this exciting new company.
RMA took iQela from an idea, to a fully developed brand in the space of just a few months. A brand new logo and corporate identity was delivered, along with a new responsive Joomla website.
"Redmill Marketing Associates have been integral in helping shape and deliver the iQela proposition. We rely on them for a range of marketing activities and are looking forward to partnering with them for future success."
Chief Executive Officer
If you’re thinking of relaunching your website, you’re going to have to make an important decision quite early in the process – which Content Management System (CMS) should you go with? There’s quite a choice available, but the two platforms that usually compete for the job are Joomla and WordPress.
5G is generally presented as transformative, but the real impact will come from URLCC. New industrial use cases are emerging which will capitalise on the capabilities this promises to deliver, but new models for spectrum access are essential for enabling the industry to capitalise on these at its own pace. Traditional players must not be an impediment to this.
We are excited to announce that RMA Managing Director, Guy Redmill, has been asked to be a guest lecturer at the prestigious King's College London Business School.