We are an experienced team of marketing professionals who have been involved in all aspects of the industry from SS7 to VoIP, Policy Control to Customer Experience Management, from 2G to LTE. Today we're helping our customers target new opportunities in 5G, the IoT and smart technology. When you work with us, you’ll be working with a team that understands your business.
We offer a complete suite of marketing services to help startups and growing companies in the telecoms, ICT and IoT domains. We help define strategy, messaging and value propositions, backed by all the capabilities needed to design and implement campaigns to reach your target market. We pride ourselves on our ability to understand what you do, so we can make an immediate impact.
Our portfolio spans international and national markets, serving customers from around the world - ranging from startups to globally established businesses with operations in multiple countries. Take a look at some of our recent projects.
A recent survey of US consumers reveals that most do not really care about the upcoming wireless revolution that will be enabled by 5G, and have no idea that the technology is around the corner. The findings suggest that in the scramble to deploy this potentially exciting technology, operators may have lost sight of what their customers want, and they have obvious implications for UK and European operators too.
Telcos have long defended their presumed unique right and ability to deliver QoS-enabled services, but at last the cat is out of the bag. OTT or alternative providers can do better, at least that’s the full and frank admission from speakers at the recent Voice and Advanced Communications Summit. Good. Let’s move on – now, what does this mean?
A new report from Telecom TV this week surveyed CSPs/Telcos on the one hand, and Independent software vendors, Systems integrators and Network equipment (collectively termed ‘vendors’ in the report) on the other, to assess current opinions and differences in their views on 5G evolution and deployment.