We are an experienced team of marketing professionals who have been involved in all aspects of the industry from SS7 to VoIP, Policy Control to Customer Experience Management, from 2G to LTE. Today we're helping our customers target new opportunities in 5G, the IoT and smart technology. When you work with us, you’ll be working with a team that understands your business.
We offer a complete suite of marketing services to help startups and growing companies in the telecoms, ICT and IoT domains. We help define strategy, messaging and value propositions, backed by all the capabilities needed to design and implement campaigns to reach your target market. We pride ourselves on our ability to understand what you do, so we can make an immediate impact.
Our portfolio spans international and national markets, serving customers from around the world - ranging from startups to globally established businesses with operations in multiple countries. Take a look at some of our recent projects.
Many operators claim they are already prepared for 5G, based on extensive fibre roll-out to connect mobile base stations in numerous regions of Europe, and the successful completion of testing of 5G speeds and services. However, there are still many hurdles to overcome, and most of them are not technology related.
The European Commission wants each member state to have 5G commercially available in at least one major city by 2020, with a view to subsequently extending that reach to urban areas and on major transport arteries. However, for many that may be hard to achieve.
There is still much debate about the meaning of the term ‘digital transformation’ in the telecoms industry, and what, in practice, it really means. Telephony switching started to be digitalised in the 1960s, and mobile has been digital since 2G. So why are we still talking about digitalisation and digital transformation in the telecoms industry in 2017?
Here at RMA we have been reading a fascinating, new ‘state-of-the-nation’ report about progress being made in the development of smart cities around the world, and the role that multiple stakeholders can play.